The search for the perfect foundation seems like a never-ending story. But finally with over 55 shades and a comprehensive guide on how to color match I’ve found my perfect foundation. The Esteé Lauder Double Wear had been around forever with its medium-to-full coverage, and famous among those looking for a transfer-resistant, oil-free and oil-controlling product.
With this latest project Double Wear becomes Double Where, exploring the duality of people as a parallel to the duality of the foundation and how the concept of beauty can’t be limited by borders. This is also a way to show how more than 50 shades make it for every one of us, whatever the background and whatever the skin tone can find out perfect shade.