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FASHION

Moschino Ready to Bear – Milan Fashion Week

MILAN FASHION WEEK

Moschino has always been fun and chic. With Jeremy Scott the brand has stressed the fun, played down the chic and given us some memorable collections. Now every woman from the age of 5 to 40 wants to get their hands on a piece of each collection, maybe just to play with fashion in a way that has not been possible before. In an industry that takes itself very seriously, Jeremy Scott has been the fresh air of quirky.

After the McDonald and Barbie inspired collections, it has now become a game between people guessing what the next collection would be about. For Fall Winter 2015 2016 Moschino by Jeremy Scott we find many themes to choose from and play with. Opening with colorful down jackets, coats and bags while bringing the Moschino bag pattern to overalls, skirts and hats. This for sure will change everyone’s ski holidays next winter. Next came the Looney Tunes sport jerseys and caps that are sure going to be best sellers. The neon orange camouflage for street warriors and gold & jeans patchworks for the street kid that loves herself some bling. The bear is also back from 1988 when Franco Moschino used to wear them in hats and coats, with the capsule collection Ready To Bear already available for sale online on the Moschino website. The closing is done with graffiti painted evening dresses, ready for the red carpet of the next Grammy Awards or any red carpet for the likes of  Katy Perry, Miley Cyrus and Rihanna.

Hate it or love it, no one will be able to avoid the Moschino effect on the streets.